Lit at the Patio

Overview

Lagos in Toronto reached out for a visual recap of their outdoor summer social—Live at the Patio. Known for seamlessly blending Nigerian energy with Toronto’s urban flair, their events are as much cultural reunions as they are day parties. This one promised sun, sounds, and spirited connection in a chic rooftop setting—and my job was to capture it all.

Creative Direction

The visual approach centered around warmth, rhythm, and intimacy. Through a mix of slow-motion champagne pops, close-up crowd reactions, and candid moments of joy, I built a narrative that felt both premium and personal. Color grading leaned into golden-hour vibrance and contemporary contrast to reflect the polished yet relaxed aesthetic of the Lagos in TO brand.

Outcome

The recap was rolled out across Lagos in TO’s Instagram and TikTok accounts, racking up shares and comments that echoed one sentiment: “Next time, I’m there.” It didn’t just document the event—it extended its atmosphere online, reinforcing the brand’s position as a cultural connector between Africa and the diaspora.